01
Position
What you are, who it is for, and why it matters.
- Strategy and market positioning
- The sentence that carries it, and the messaging built from it
- Narrative for customers, partners and investors
- Pitch story for a raise or a relaunch
Services
Position. Present. Launch.
You don’t hire me for a logo or a website. You hire me because something valuable about your business isn’t being understood. The work to fix that falls into three parts. Buy one, or put them together, and the same senior creative leads all of it.
Not sure where to start? The three steps on the home page put the work in order. Building a technology company? Positioning, decks and investor material have their own page.
02
Present
How the business looks and sounds wherever someone meets it.
- Brand, visual identity, guidelines and packaging
- Photography and art direction, from one product to a full crew
- Film, explainers and animation
- Websites and online stores, designed and built
03
Launch
The work that puts it in front of the right people, and helps close the sale.
- Campaigns and launch artwork for outdoor, print, screens and social
- Sales material: decks, sell sheets, brochures and one pagers
- Email, microsites and digital campaigns
- Live activations and events
Ways to work together
A project, a retainer, or a part time creative director.
Project
One job with a start, an end and a fixed quote agreed before anything begins. A shoot, a rebrand, a store, a pitch deck.
Retainer
A set amount of my time each month for the businesses that always have something on: campaigns, new pages, photography, email.
Part time creative director
Sometimes called a fractional creative director. A senior creative lead inside your business for a day or two a week. I set the direction, brief your team or suppliers, and make the pieces that matter most.
No price list, because jobs range from one shoot to a full rebuild. Every job gets a fixed quote before work starts, scoped to the problem rather than to an agency’s overhead.
Common questionsHow a job runs
Five steps, first call to handover.
- 1
A 20 minute clarity call
You tell me what you’re trying to sell, who needs to understand it, and where the message breaks down. I tell you what I would do first, even if that is not me.
- 2
A fixed quote and a plan
What I will make, in what order, by when, and what it costs. Agreed before anything starts.
- 3
Message first
Before I design or shoot anything I check what it needs to say and where it will be used. On a single shoot that is a quick conversation, not a strategy project.
- 4
I make it
The shoot, the design, the build. You see work in progress, not a big reveal at the end.
- 5
Everything handed over
Photographs, design files, code and logins are yours when the job is paid. No lock in.
Tools, and where AI fits
I use AI the way I use any good tool: for research, first drafts and prototypes, where it makes the work faster or better. Everything that leaves the studio has been checked and finished by me, and your information stays private.
Tools I work in: Figma, Adobe Creative Suite, Shopify, Braze, Emailify, Mailchimp, Monday.com, and Astro, Tailwind, GitHub and Netlify for websites. If you use something else, tell me on the call.